Yesterday evening I went to a great new speed networking event in King’s Lynn. It was really great to see some new business faces and to chat to people I already know on the circuit. It’s all important to keep our faces out there in the business community to gain good business relationships and I would challenge any business who says they don’t need to network.
So what do we do with all those new contacts we’ve made? If the pile of business cards and flyers get thrown onto a pile of papers somewhere in our office, it’s likely that when we finally do have time to sit down and go through them, we will have forgotten where we met that person and what we chatted about.
With this in mind, I have just taken time over a cup of tea to go through who I met, any new interest I may have found and to follow up with an email, just to say “hello, nice to meet you” and to expand on anything we may have discussed. This doesn’t necessarily mean trying to “make a sale”. It means building business relationships, whether they are old or new. I will also follow up discussions where I may be able to help someone else by passing on information or giving them a contact name.
Networking is about give as well as take.
So don’t lose out on valuable business relationships – process the information you collect every day and do something with it – it took me all of 10 minutes this morning!
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